American Express launches Dream Backers to make a bold business dream a reality

American Express nowadays unveils Dream Backers, an inspiring pursuit to provide one fortunate American Express-accepting small enterprise the risk to peer their boldest enterprise dream realised. 

After the demanding situations of the beyond years – from floods, drought, bushfires, and a international pandemic – it’s unsurprising that many enterprise proprietors have positioned their goals on maintain to awareness as a substitute on survival. Against this backdrop, Dream Backers objectives to reignite the goals of enterprise operators, granting one the risk to peer their enterprise dream come to life. 1 

Jee Moon, Vice President of Marketing for American Express Global Merchant Services Asia Pacific, says: “Having a dream and reaching it’s miles one of the motives why maximum humans begin a enterprise withinside the first place. Those goals don’t stop as soon as a enterprise is established. Whether it’s producing country wide buzz approximately your café, having your designs hit the catwalk, or looking your small enterprise at the large screen, thru the effective backing of American Express, we’re asking enterprise proprietors to proportion with us their boldest dream and for certainly considered one among them, we’ll make it happen.”     

Small enterprise entrants have till 26 November to provide an explanation for in 25 phrases or much less their boldest enterprise dream and might input their submission at www.americanexpress.com/australia/dreambackers. 1 

Dream Backers is the modern in a sequence of projects from American Express designed to provide small agencies get entry to to large enterprise advantages.   

Continues Jee Moon: “In Australia, eight in each 10 agencies that provide American Express to their clients is a small enterprise. As a international organisation, with extra than one hundred seventy years of experience, we’re the use of the electricity of our Network, the would possibly of our advertising engine and scale of our Card Members, to assist small agencies get over the exceptional hardships they’ve suffered. Through projects like Dream Backers and others which supply our excessive spending Card Members to small agencies, our wish is to peer our nation’s resilient small agencies emerge more potent than ever.” 

In addition to Dream Backers, American Express runs its annual Shop Small initiative, which objectives to highlight the significance of small enterprise and inspire clients to spend with them.  So a long way at some stage in this year’s Shop Small, which runs till March 2022, collaborating American Express Card Members have spent, on average, almost a 3rd more2 with American Express small agencies than out of doors of the marketing campaign period.

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